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PDC Acquires Original Additions

Adds UK cosmetics company.

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By: TOM BRANNA

Editor

Call it addition by addition. PDC Brands is acquiring Original Additions, a UK-based cosmetics company. Founded in London on Kings Road, Chelsea, Original Additions is home to leading brands: • Eylure London is the No. 1 cosmetic eyelash brand in the UK and offers a complete range of designer lashes and eyebrow cosmetics available at mass channel and fashion retailers.  • Elegant Touch is the UK's best-selling and multi-award winning brand of artificial nails offering a full range of ...

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